Weird Ideas. Good causes.

I believe creativity has the power to change the world for the better. I've fought prostate cancer with moustaches, re-elected Obama with sex jokes, planted trees using Facebook, and cured diarrhea with emojis.

I’m an English/Linguistics nerd whose career has pinballed through advertising, tech, and entertainment. I’ve created ad campaigns, apps, books, tv shows and a college mascot. My favorite meal is breakfast.

I stand for the environment, mental health, and when my legs get cramped from sitting too long. My last name is pronounced plee-hall. In work and in life, my favorite words are “Yes, and...”