Dietz & Watson

Dietz & Watson is a meat and cheese company based in Philadelphia. The company has been run by the same family for 80 years, and the brand needed a little boost.

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“Deli Deli” Super Bowl Livestream

The 2018 Super Bowl was all about “Dilly Dilly.” And since our client was a deli, well, the joke kind of wrote itself.

On the day of the Super Bowl, we kicked off a livestream on Facebook where we gave away meats and cheeses from a medieval deli. We even hand delivered them in the Philly area.



In 2018 we also launched Dietz & Watson’s new brand platform "It's a Family Thing." For our national tv campaign, we turned to a real-life family, Andy Roddick & Brooklyn Decker. They're adorable.

Created at RTO+P with Todd Taylor, Steve O'Connell, Steve Red and others.